LinkedIn Ads Strategy That
Gets Results

Eve Dazortsava is a certified LinkedIn Ads expert and former LinkedIn employee with over 10 years of experience in sales and digital marketing. As a Digital Marketing Strategist for LinkedIn’s Marketing Solutions, she managed a massive portfolio of over 250 accounts, overseeing millions in ad spend across more than 6,000 campaigns. Her unique background allows her to deliver scalable strategies that consistently exceed revenue and engagement targets.

Eve’s approach combines consultative selling with deep technical expertise, specifically leveraging AI-powered solutions to optimize audience targeting and bidding strategies. She has been recognized with multiple accolades for her performance, including the "Creating Customer Value Award" and the "Amplifier Award". Eve’s ability to translate complex data into actionable insights makes her an invaluable asset for clients looking to drive sustainable business growth.

Kate Neff is Tamarind's Operations Manager, bringing over 15 years of experience in digital advertising, agency leadership, and B2B marketing strategy. She spent nearly a decade as Agency Director of the Ads Division at LinkedSelling, where she led a team of seven specialists overseeing full-funnel LinkedIn advertising and paid social campaigns focused on generating MQLs, SQLs, and measurable ROI. She holds an MBA in Marketing from York College of Pennsylvania.

Kate combines strategic thinking with hands-on operational expertise, ensuring Tamarind's clients receive seamless execution and consistent results. Her background in client relationship management, budget oversight, and team leadership makes her a cornerstone of how Tamarind delivers campaigns that perform at scale.

Jayson is a seasoned LinkedIn Ads strategist with 15 years of paid media expertise. He has managed over $18M in LinkedIn campaigns as part of a $30M total paid media portfolio, consistently driving high-quality leads and impressive ROI for B2B clients.

Jayson has led enterprise-level initiatives with monthly budgets ranging from $10K to over $150K, mastering every ad format—from Sponsored Content and Message Ads to Dynamic and Conversation Ads. His strategic, data-driven approach and innovative targeting techniques make him a trusted advisor in digital advertising, delivering measurable growth and success for his clients.

Jay Rathell is a seasoned LinkedIn Ads expert with over 7 years of experience managing innovative B2B marketing strategies. With a proven track record of overseeing more than $6 million in LinkedIn ad spend across thousands of campaigns, Jay specializes in full-funnel strategies that drive measurable results.

Jay’s expertise spans B2B SaaS, higher education, and finance, where he manages accounts with budgets exceeding $200,000 per month. Known for his collaborative work with LinkedIn’s internal teams, Jay has participated in beta programs like predictive audiences, contributing to the platform’s innovation.  From crafting high-impact video and text ads to optimizing diverse campaign objectives, Jay’s data-driven approach ensures that every strategy

Cooper Betts is a seasoned LinkedIn Ads strategist with a specialization in B2B SaaS. Having managed over $15M in ad spend and thousands of campaigns, Cooper has deep expertise in B2B paid social strategy and creative content development.  Cooper’s paid social capabilities expand beyond LinkedIn.

Cooper manages paid social campaigns from concept to execution, focusing on exceeding client KPIs while delivering detailed performance reports. He blends technical expertise with creative vision and his proficiency with Canva and Adobe Creative Suite enables him to create compelling, high-performing ads. Cooper’s blend of strategic insight and creative skills makes him an invaluable asset to Tamarind’s clients.

Tom Casano is a certified LinkedIn Ads expert with all four LinkedIn Ads certificates. As a seasoned digital marketing professional with over 12 years of experience in B2B lead generation, Tom has a proven track record of driving high-quality leads through strategic LinkedIn advertising campaigns.

Tom’s unique data-driven approach consistently delivers high ROI for clients, positioning him as a top-rated consultant in the field. He started his journey in 2017 by founding Sure Oak, a marketing agency he successfully sold for mid-seven figures in 2023. This pivotal experience underscored the transformative power of marketing and inspired the creation of Tamarind. Tom’s expertise and dedication continue to help businesses achieve exceptional growth and success.